This month we have visited every business in the town centre in the last month to hand out questionnaires about initiatives we would like to implement in the town centre to feed into our interactive map and town centre offer. Initiatives include: Dog friendliness, refill water scheme, courtesy toilet schemes, adopting a street, and shopwatch. We have had a great response. We also hosted our first series of drop-in sessions for businesses to come and tell us what they want to see happen in Brighouse. We have a number of boards up in the BID office where people can put forward their ideas for things such as:
- What events people want to see happen in the town and feedback about existing markets
- Transport – to help feed ideas into the transport strategy.
- Workshops – what workshops businesses might find useful to help them promote their businesses better.
- Market – what people want to see happen in the market space as we develop ideas for it.
- The ‘Stronger Towns’ fund – what people would like to see the £25million to be spent on (although we don’t have the criteria as yet)
- Masterplan – consultants are about to be appointed by the council to undertake a Master Planning exercise. This will look at many competing factors to help plan a better town centre, from trees, open spaces, looking at the night time economy suggestions for pedestrianisation, transport, redeveloping the market etc… Neighbouring towns have successfully secured funding from other sources to implement the plan purely as they have a Masterplan. We are excited that Brighouse will receive the same attention. It is a permanent item featured on the town board agenda. You can read and download the minutes from the council’s website to follow the discussion or message BID to learn more.
BID represent the businesses on our town board, so please do let us know any thoughts you have. We believe that part of BIDs job is to help create the vision for our town and then find a way to enable that vision.
Markets & Events
BID will be hosting the final Artisan market of the year in October. As you know they were much more frequent than in previous years. We have undertaken a mini survey with businesses to find out whether you felt they were a positive addition to the town or if you would prefer less frequent but more focused in terms of themes. One of the BID’s objectives is to drive footfall into the town and represent all-of-our levy payers. As the strategy develops we will keep you posted and welcome your suggestions of events you would like to see.
We have also organised the annual Brighouse Halloween trail of which 34 of our levy payers have kindly agreed to participate. We have an extra long anagram this year for the children to solve. We are
expecting around 500 children to take part in the event, which will bring a lot of extra footfall into our town. We would also like to thank Brearleys Solicitors for their generous contribution of a family cinema ticket. The trail sheets are free, and can be collected from the Pot Spot, the Garden Shed and Just Books or you can download here. The children have the chance to enter a free prize draw. It will be printed on the sheet that each child dressed in a Halloween outfit presenting their trail sheet in the participating businesses will receive a treat). The children will collect letters from each of the businesses and complete the sheet.
Christmas Light Switch On
We are in full preparation mode for our Christmas two-day light switch on. So far, we have 69 artisan
craft, gift, food and drink stalls already booked to have stalls at our November spectacular, we are hosting on the 23rd/24th November. As you know this is the eighth year and we also have a programme of performers including musicians, school choirs, magicians, street theatre, animals and Morris dancers. We are also very excited to announce that Magic Rock Brewing have agreed to be our main stage sponsor at the event. They will also be bringing their trailer
and selling their extremely tasty beer on both days.
We will be announcing our programme of business support workshops in the new year. Workshops will include photography, social media beginners, intermediate and advanced for both businesses who sell to consumers and businesses who sell to other businesses (including Facebook, Instagram, LinkedIn and Google My Business) GDPR, and Cyber Security how to use Mailchimp, health and safety, first aid, waste management. If you would be interested in any of these events, please email firstname.lastname@example.org Workshops will be free for levy payers otherwise there will be a ticket price dependent upon the length and intensity of the workshop. We will be publishing the workshops on Eventbrite. In the meantime, we will be hosting a marketing surgery every Wednesday morning 10am-12pm where levy payers are welcome to pop in an ask any marketing related questions you may have.
It was agreed at the last BID members and directors meeting that we would develop a number of volunteer steering groups, led by BID to help us deliver our vision for Brighouse. We have an ambitious delivery plan and believe we are stronger and will achieve more if we work together.
- Safe and secure – we are looking at initiatives to include town centre connectivity, shopwatch scheme and crime reduction
- Destination town – this will include environmental action to help enable businesses and our events to become carbon neutral and shape our envinronmental policy to ensure all our future plans for Brighouse have sustainable design at their heart. The purpose of this group is to attract visitors and businesses to Brighouse
- Lively and welcoming town – the main focus of this group will be to help us deliver the events and promote our forthcoming loyalty app/schemes.
We have already had a lot of interest in the concept and will use the steering groups to shape the strategy
and develop the implementation plan for Brighouse. If you would like to apply to be involved in any of the groups below, please email the BID for more information:
We have applied for a number of small grants to deliver some interesting initiatives into Brighouse.
- Greggs Foundation have accepted an application to look at undertaking a town centre audit of disability friendliness.
- We are about to apply to the Proceeds of Crime fund. We propose to offer a series of cyber security workshops to help businesses keep themselves secure.
- We have applied to the Town Board for a small community grant of £500 towards the delivery of the Christmas market. This will help to fund the face painting, magician and promotional material which will bring extra footfall into the town.
The overwhelming response from businesses is that they would welcome a Shop Watch scheme in the town centre. We have been investigating a number of options and are now working closely with other local BIDs to look at a holistic solution to help us meet our objective of creating a safe and secure town.
How can you get in touch with BID
Both of us are part time and job share, our working pattern covers Monday to Friday between 9am and 5pm. You will generally find one or both of us in the office between Monday-Thursday, but we are often out visiting levy payers or at meetings. If you want to book a specific appointment, please don’t hesitate to contact us either on the following numbers; Michelle Veasey: 07498 175974 or Lauren Barber: 07498 190349 or via email email@example.com